The comment came at 2am. So did the answer.
Someone asks the price under your reel. ReplyKing replies in the DM within seconds, carries the conversation to WhatsApp, and takes the payment or the booking in the chat — while you are asleep, with a customer, or eating.
Free plan · no card needed · cancel any time
Comment on your reel
Price? 🙋
ReplyKing replies in the DM · 4 seconds later
Hi Priya! The starter kit is ₹2,499 with free delivery. Want the link?
Yes please
Here you go — UPI or card.Pay ₹2,499 · UPI
Continues on WhatsApp
Payment received. Your order ships tomorrow — tracking comes here.
An illustration of a ReplyKing flow, not a real customer conversation.
Connects to the tools you already run on
A Tuesday in your DMs
- Thirty people commented “price” and you answered eleven, two days later.
- The booking is in your phone, the order is on a notepad, the payment is a screenshot.
- Somebody on your team already answered that customer. Differently.
- You went to bed at midnight and the person asking at 2am went somewhere else.
The same Tuesday, automated
- Every comment gets a DM in seconds, at the rate Instagram allows, with the link inside it.
- The conversation moves to WhatsApp and the payment or the booking happens in the chat.
- One thread list your team shares, each conversation with an owner and a clock.
- The AI agent answers what your own FAQ covers, and hands over what it doesn’t.
How a flow runs
Four steps, and every one of them is a real setting
No black box: you can see each step on the canvas, watch it run, and replay what happened on a conversation.
- 1
Someone comments, or sends a DM
A comment on a post, a reel or a Live. A story reply or a mention. A keyword in the DM, a click-to-DM ad, or a first-ever message. You pick which ones start the flow.
- 2
The public reply goes out, once
Instagram allows one private reply per comment, inside its own window. The flow sends it at that rate, from the official API — and varies the public comment so your post does not read like a robot.
- 3
The DM does the selling
Buttons, a follow or email gate, questions whose answers are saved to the contact, a payment link, a booking link, or a jump to WhatsApp with the whole conversation carried across.
- 4
Nothing is left hanging
A follow-up inside the 24-hour window, a task for a teammate, or the AI agent stepping in when nobody picks it up. The contact, the deal and the money land against the post that started it.
Live in five minutes
Start from one that already works
Forty-odd recipes ship with the product. Pick one, change the keyword and the words, turn it on.
Price inquiry
Comment “price” → DM the price → carry on in WhatsApp → hand to your team.
Lead magnet
Comment a keyword → ask for the email → send the guide, and the list is yours.
Booking
Comment or DM → your real free times → booked, with a reminder the day before.
Abandoned cart nudge
They mention their cart → the checkout link, then one nudge hours later.
Where is my order?
Take the order number, look it up in your store, answer with the status.
Talk to a human
They ask for a person → your team is told, the chat is assigned, automation steps back.
What is inside
Everything between the comment and the money
One workspace instead of five tools that do not talk to each other.
Instagram automation
Comments, story replies and DMs, answered in seconds
WhatsApp automation
Where the conversation carries on and the sale closes
Shared inbox
Instagram, WhatsApp, email and website chat in one list
AI agent
Answers from your own content, with a handover when it’s unsure
Bookings
Slots, calendars, reminders — booked inside the chat
Payments in chat
UPI and cards in the DM, on your own gateway
Account safety
Why this doesn’t get your account restricted
Who it is for
Written for the businesses that sell in their messages
Five setups we built for, each with a page of its own showing exactly what it sends.
Built to keep your account
The boring part, done properly
Most people arrive here having heard of an account getting restricted. This is where we stop, on purpose.
Official APIs only
Instagram Login and the WhatsApp Cloud API. Nothing here logs in as you or scrapes a page.
We never hold your password
You grant access through Meta and revoke it there, without telling us first.
One reply per comment, at Meta’s rate
Inside the window Meta allows, paced so a busy post cannot push your account past its limit.
Automation is disclosed
Because Meta requires it, and because a fast honest answer beats a bot pretending to be you.
What it costs
The price is on the page, not behind a call
Flat plans, unlimited contacts, and caps that pause instead of billing you.
Free
£0 / month
Try comment-to-DM on one Instagram account.
Starter
£9 / month
For creators selling on Instagram and WhatsApp.
Growth
£29 / month
For growing businesses with a small team.
Pro
£79 / month
For agencies and brands running several accounts.
Shown in USD so you can compare. Payment is taken in INR through Razorpay today — local billing elsewhere is being finished.
Terms, not claims
What you can hold us to
We are new, so instead of logos and numbers we cannot prove, here is how the product behaves and how it bills.
Free plan, no card
One Instagram account and 1,000 automated DMs a month, without paying anything.
Flat price, unlimited contacts
Your bill does not climb because your audience did. Contacts are never metered.
Caps pause, they never bill
We email at 80% of a limit. At 100% automations wait until the 1st or a top-up. There is no overage charge.
Your data stays yours
Export or erase any person’s record on request, set your own retention window, and cancel whenever you like.
FAQ
Questions people ask first
Your next comment could be your next customer
Start on the free plan, connect one Instagram account, and let the first flow answer while you sleep.
Start free